The human behind the avatar currently lives on the east
coast of the United States. Her background is in fine arts and graphic design.
She originally came to Second Life after reading an article about it somewhere.
She logged in, looked around and left... It held no draw for her. But luckily
for the fashionista’s of SL, about six months later she was bored one day and
decided to take another look. And she was hooked.
After being in Second Life for several months Carrie became
interested in SL clothing. She loved buying clothes but was never quite
satisfied with what she had bought. She always thought she would like the
outfit better if this part were different or that part was shorter. So that
dissatisfaction is what put the idea of designing her own line in her mind. She said “Why purchase clothes that I want to
change? Just make the outfit I really want!”
Her design style is creating for herself. When she is am
making a dress, she makes something that she wants to wear, and that she thinks
is pretty. Her design aesthetic is feminine, elegant and sexy but not overly
so. She thinks the flood of club wear and slut wear in Second Life is really is
what helped to make her store successful in the beginning. Back in 2009 when she opened her store sexy
clothing was everywhere. She said “I think elegant feminine clothing was a
little difficult to find. So when I started offering outfits that were
different from every other mall store women noticed.”

